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Content related to Direct-to-Consumer business

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Buzzy Week: ChatGPT (4o), $SHOP, 10 Traits of Winning Teams, AMC & GameStop (Week 16)

Buzzy Week: ChatGPT (4o), $SHOP, 10 Traits of Winning Teams, AMC & GameStop (Week 16)

Busy & buzzy week in the world of digital!

Jonathan Snow
Jonathan Snow
DTCDTC
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Meta Updates, 20 Lessons Learned, and some SPICE! 🌶️ (Week 15)

Meta Updates, 20 Lessons Learned, and some SPICE! 🌶️ (Week 15)

Tune in for some heat!

Jonathan Snow
Jonathan Snow
DTCDTC
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Agency vs In-House: What's Right for Brands? (Week 14)

Agency vs In-House: What's Right for Brands? (Week 14)

Ads on Threads?, TikTok Shop Affiliate Follower Count, Google and Cookies.

Jonathan Snow
Jonathan Snow
DTCDTC
+1+1
TikTok Ban Week?! The Sky is Falling....Pump the Brakes (Week 13)

TikTok Ban Week?! The Sky is Falling....Pump the Brakes (Week 13)

Is TikTok going to vanish into thin air? DoubleVerify needs to double verify it's own product. How to approach Social Commerce Affiliate Commissions.

Jonathan Snow
Jonathan Snow
DTCDTC
+1+1
How to Determine the Commission (%) to Offer Your TikTok Shop Affiliates (Bonus Content!)

How to Determine the Commission (%) to Offer Your TikTok Shop Affiliates (Bonus Content!)

Use the Scenario Worksheet I Built Out!

Jonathan Snow
Jonathan Snow
DTCDTC
+2+2
3 Key Topics in Ecommerce: What Institutional Investors are Thinking About (Week 12)

3 Key Topics in Ecommerce: What Institutional Investors are Thinking About (Week 12)

Shopify, Meta, Google, TikTok, Reddit, Pinterest, Snapchat & More: The State of Digital in Ecommerce

Jonathan Snow
Jonathan Snow
DTCDTC
+1+1
Week of the Whalies: Advice I wish I took Earlier, Reels Growth, Leadership Lessons & More (Week 11)

Week of the Whalies: Advice I wish I took Earlier, Reels Growth, Leadership Lessons & More (Week 11)

En Route to NYC....

Jonathan Snow
Jonathan Snow
DTCDTC
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Q2: META is Dominating the DTC Airwaves... (Week 10)

Q2: META is Dominating the DTC Airwaves... (Week 10)

Meta Ads Issue, Meta CPMs Plummet, Urgency, and some Macroeconomics

Jonathan Snow
Jonathan Snow
DTCDTC
If Your Meta Ad Performance Tanked in Q1 2024, READ THIS! (Bonus Content!)

If Your Meta Ad Performance Tanked in Q1 2024, READ THIS! (Bonus Content!)

I've identified what I think is a possible source of a perceived DROP in platform "performance" over the past 1.5 months.

Jonathan Snow
Jonathan Snow
DTCDTC
TikTok Shops vs. Meta Shops (Bonus Content!)

TikTok Shops vs. Meta Shops (Bonus Content!)

Here are the Key Differences Between Each!

Jonathan Snow
Jonathan Snow
DTCDTC
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Q1 Coming to a Close: Is Meta's Ad Performance Really Tanking? Let's Dive In! (Week 9)

Q1 Coming to a Close: Is Meta's Ad Performance Really Tanking? Let's Dive In! (Week 9)

Nvidia's CEO Wishes You Pain & Suffering, AI Digital Trends are Emerging & More

Jonathan Snow
Jonathan Snow
DTCDTC
DTC Product Subscriptions: 10 Biggest Mistakes to Avoid!

DTC Product Subscriptions: 10 Biggest Mistakes to Avoid!

Every DTC brand on planet earth wishes they had exponential, SaaS-like revenue growth...

Jonathan Snow
Jonathan Snow